Evaluation frameworks, franchisee interviews, and reading an FDD without your eyes glazing over.
| Category | Article | Level | Time |
|---|---|---|---|
| Buying |
State Addenda: How the Same Franchise Agreement Changes at the State Line
A short exhibit before the receipt pages quietly rewrites the termination, cure, and venue clauses. It is also a regulator-prompted list of which parts of the contract bend. |
Intermediate | 8 min |
| Buying |
Items 1 and 2: How Long the Franchisor Has Done This, and Who Is Running It
The front pages look like letterhead. Read as dates and employment histories, they tell you how long this brand has actually done the job and who arrived last quarter. |
Reference | 8 min |
| Buying |
The Training Program Table: Counting the Hours a Franchisor Actually Owes You
The rule fixes four columns: subject, classroom hours, on-the-job hours, location. Add them up at the low end of every range, then price the hours the table leaves to you. |
Reference | 7 min |
| Buying |
Item 20 Outlet Tables: Reading Churn by the Column It Lands In
Termination, non-renewal, reacquisition, and "ceased operations" are not synonyms — the rule defines each one, and the column a departure lands in tells you who decided the unit would stop. |
Reference | 8 min |
| Buying |
Franchise Rankings and Award Lists: What They Actually Measure
Ranking formulas score the franchisor, not the unit you'd operate — and brands that never applied can't appear at all. What the badge can and can't tell you. |
Beginner | 7 min |
| Buying |
State Franchise Registries: Reading the Filings Before You Inquire
In several states the FDD is a public filing. Pulling it yourself — and reading two years side by side — puts your research ahead of the sales call. |
Intermediate | 7 min |
| Buying |
Field Research Before You Sign: What Visiting Units Actually Tells You
The FDD and discovery day are staged for you — visiting real units unannounced, at the right hours, is the candid research most buyers skip. |
Beginner | 7 min |
| Buying |
Buying a Franchise Resale: What Changes When the Unit Already Exists
Buying an existing unit skips the opening risk but demands due diligence a first-unit buyer never has to do. |
Intermediate | 7 min |
| Buying |
How to Evaluate a Franchise Before You Sign Anything
A practical framework: the FDD first, franchisee calls second, your own numbers third. |
Beginner | 8 min |
| Buying |
Franchise vs. Starting an Independent Business: What Actually Changes
What the fee and royalties actually buy you, what you give up in return, and who tends to do better with each path. |
Reference | 7 min |
| Buying |
What to Ask Existing Franchisees Before You Buy
Specific, concrete questions that get more honest answers than "would you recommend this franchise." |
Beginner | 6 min |
| Buying |
Reading a Franchise Disclosure Document: Where to Actually Start
The FDD's 23-item structure, which items matter most on a first read, and why the 14-day waiting period exists. |
Beginner | 8 min |
| Buying |
Franchise Discovery Day: What to Expect and What to Watch For
The headquarters visit is a two-way evaluation staged as hospitality — what they're screening you for, and why rushed FDD timing is data about the system itself. |
Intermediate | 8 min |
| Buying |
Franchise Brokers and Consultants: Who They Actually Work For
"Free" matching is paid by franchisor commissions when you sign — which shapes which brands land on your shortlist. |
Beginner | 7 min |